Industry and Shipbuilding

Recorded Sound and the Talking Machine Industry

How the Victor Talking Machine Company and early phonograph makers turned Camden into a center of the recorded sound industry in the early 1900s.

On this page
  1. Sound as a manufactured product
  2. The technology in brief
  3. The Victor Talking Machine Company
  4. Merger with RCA
  5. Cultural effects
  6. Researching further

Sound as a manufactured product

For most of history, music existed only when someone performed it. In the late nineteenth century, inventors found ways to capture sound and play it back, and the next question was commercial: could machines and recordings be mass-produced and sold to ordinary households? Camden became one of the best-known answers.

Devices of this kind were called talking machines, a term that covered phonographs, gramophones and similar players. Early machines were sometimes novelties or office dictation tools, but by the early 1900s a consumer market for music in the home was growing fast.

The technology in brief

Two basic approaches competed in the early years. One used wax cylinders, on which a stylus cut a groove that varied with the sound. Thomas Edison was the central figure of this line of work. The other used flat discs, an approach developed by Emile Berliner and his gramophone. Discs had a practical advantage: they could be stamped from a master in large numbers, which suited factory production.

Recording in the acoustic era had no microphones. Performers sang or played into a large horn, and the vibrations were cut directly into a master. This limited the range of sounds that could be captured, and performers often had to adapt to the equipment by standing close to the horn or by using particular instruments. Electrical recording with microphones arrived in the mid-1920s and improved the sound considerably.

The Victor Talking Machine Company

Eldridge R. Johnson ran a machine shop in Camden and made improvements to gramophone mechanisms. In 1901 he formed the Victor Talking Machine Company in the city. Over the following years, the firm became one of the leading American makers of both players and records, and its operations grew into a large complex of factory buildings along the Camden waterfront.

Several features of the company are widely documented.

  • The trademark. The image of a dog listening to a phonograph horn, known by the name Nipper and the phrase “His Master’s Voice,” became one of the most recognized trademarks of the era.
  • The artists. Victor built a catalog that included classical singers and instrumentalists, military bands, dance orchestras, comic acts and popular vocalists, and it marketed a premium line of classical recordings.
  • The product line. Players ranged from modest tabletop models to elaborate cabinet instruments intended as furniture.

The company’s success brought jobs for woodworkers, metalworkers, assemblers, record pressers, packers and clerks, as well as engineers and technicians. A recording studio was part of the operation, and artists came to Camden or to other recording locations to make records.

Merger with RCA

In 1929 the Radio Corporation of America acquired the Victor company, and the combined business became known as RCA Victor. Radio was by then competing with the phonograph for the home listening market, and the Depression soon strained the record business. RCA Victor continued to manufacture radios, phonographs, records and, later, other electronic products in Camden for years. In the Second World War, electronics production played a role in military supply, a topic touched on in the article on wartime production.

After the war, the electronics industry changed as new technologies and global competition altered where products were made. As with other manufacturers, operations in the city were reduced over time. Details of when particular lines or buildings closed are best checked in dedicated company histories and archives.

Cultural effects

The industry’s significance went beyond jobs. Recordings made it possible for people far from big cities to hear performers they might never see in person. Popular and regional music reached wider audiences, and recordings preserved voices and styles that would otherwise have been lost. Scholars of music and social history still use early discs as sources.

Camden’s connection to this history is remembered in surviving buildings, in archives and in collections of records and equipment. Many historic factory structures from the era have been reused or altered, a subject related to adaptive reuse. The city’s broader arts landscape is described under art and culture, though that is a separate matter from the historical industry.

Researching further

Anyone wanting to learn more can look for catalogs, photographs and company publications in libraries and museums. Be cautious about sales figures, production counts and quotations in popular accounts, which are sometimes repeated without a source. Guidance on checking such claims appears in the article on source evaluation.

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